AN EASIER INVESTOR DAY

I have yet to meet a CEO or CFO who likes the annual investor day.  It’s horrible to prepare for, and then a third to half of the people you want to attend don’t, including some of your sell-side analysts. Then, people want make-up one-offs. And, spoiler alert, sell-side analysts and institutional investors hate it too, but it’s often the only way they can get some of the data they need.  If you had any other corporate program with such an unclear ROI and so high a cost in staff time, wouldn’t you demand a better answer? 

Accretive has a better way.  

Through our investor day alternative program, with a few consulting hours, we can map out a program to feed investors what they need a piece at a time, all year long.

I pioneered this at a company a few years ago, and everybody – stockholders, analysts and company management all loved it.

Imagine a series of short fireside chats spread out over the year, such as one or two per quarter, supplemented with incorporating some additional  content into your quarterly calls.  That’s easier to prepare for, easier to schedule, and easier to deliver.   And, now video adds another tool to make distant customers, executives and sites available more easily.

This may be something you can do yourself.  But, we have an organized approach for determining key information elements and laying out a 12-month program.  

Stop killing yourself, and everyone else on your team.  Show the street you’re the smartest and most responsive guys in the industry.  Give us a call.

Brad Samson, m: 714-955-3951